Shifting business goals, evolving technologies, and new regulations can all leave their mark on your digital presence. What worked for the business in January 2024 might now be outdated, broken, or just plain wrong. Here are 5 website health checks you should review now.
Industries / SaaS
Websites & Digital Experiences
We build websites that get found, grow traffic, and increase conversations.
Site Management & Optimization
We manage, maintain, and optimize websites so you don't have to.
Marketing Solutions
We're the secret weapon of successful SaaS CMOs and marketing teams everywhere.
Peaktwo launched in 2008 during the start of the SaaS wave, and has worked with countless software-as-a-service companies over the years. Today, we position ourselves as a creative web agency for tech-driven businesses. Our speciality is in building and managing large, complex websites for local startups, private-equity backed business, and large, global enterprises.
We invite you to explore our work, read our insights on SaaS website design trends, and look forward to learning about your business.
CRM Integration
Integrating with the major CRMs such as Pardot, Marketo, Hubspot are tablestakes for SaaS companies and we can integrate your site with all of them.
Data Tracking & Analytics
SaaS companies love their tracking scripts, because for the marketing teams, ROI on spend is critical. Let us help plan and organize your scripts to keep your site humming.
Lead Generation
Schedule a Demo, Talk to Us, Download Now, Free Trial. Whatever your CTA, your SaaS website must offer each user a clear path to conversion.
Thought Leadership
Original content is an essential weapon for any SaaS company, so why is your Resource Center so boring? Let's create an engaging destination for browsing and consumption.
Accessibility
ADA compliance continues to be a hot button for companies, and is something that needs to be considered at the start of your project. Consider designing for WGAC or using a premium tool.
Hosting Environment
SaaS companies often have complex hosting environments to meet the needs of marketing and sales, but also the product team and your customers. It's critical to involve the technology team in your decision, and the sooner, the better.
SEO
What good is your website and customer funnel if no one can find you? Established sites may opt for a technical assessment or keyword analysis. New sites need to consider content structure and 301 migrations plans. Don't be a victim and lose all that SEO goodness.
Website Maintenance & Optimization
Keeping your site fast, secure, and current is no easy task. For SaaS companies in particular, everyone seems to have a hand in touching the site. A good maintenance program can ensure it stays in top shape.
Persona Targeting
SaaS companies more than others target specific personas, roles, and industries. ABM tools can do some of the work, but start with clearly designed user paths.
Illustrations & Animation
Another favorite of SaaS companies. Consider your software... will you show screen caps or require custom illustration and animation to showoff your product?
We invite you to see our work and speak with our SaaS clients. They are our best brand champions.
